by Nick Giammusso, President & CEO
How can one predict what Super Bowl XLV ticket prices will do this year?
VIPSuperBowlTickets.com- Super Bowl XLV Tickets & Hotels Resource
The fundamental state of our economy is in crisis! The American economy is in retreat. National unemployment is holding steady at nearly 10 percent, and no one is forecasting lower numbers for 2011. Consumer confidence is down - again - in December. Home prices are still falling, and in fact have fallen about 30 percent from their peak. The Federal Government is printing money as fast as they can to help Congress cover the exploding and unprecedented US National Debt. Experts are warning of a total collapse of the US Dollar and point to the rising prices of Gold & Silver as evidence of a lack of faith in the Federal Reserve and policy makers in Washington.
How then can we justify classifying Super Bowl XLV in Arlington as recession-proof? Is there a crystal ball out there clear enough to predict this year's Super Bowl Business??
It's all about Supply and Demand, football common sense and Super Bowl business experience. Let's look at the facts.
First, the Football Facts.
Tonight, we now know that either the Pittsburgh Steelers, New York Jets, Chicago Bears or the Green Bay Packers will be entertaining the world on February 6, 2011 in Super Bowl XLV in Dallas, TX. Dream match-ups for this year's recession-proof Super Bowl Economy!
This week there is a feeling of euphoria in the cities of Pittsburgh, PA, New York, NY, Madison, WI and Chicago, IL. Steeler Nation and Packer Fans alike have a passionate fan base who would more likely than not give away their first-born child for tickets to the big game. The Steelers last participated in Super Bowl XL in Detroit, MI and Super Bowl XLIII in Tampa, FL as there were significantly more Steeler Fans in attendance at the Super Bowl than those of their small market opponents Seattle and Phoenix. No way will the fan support come from just one side for this Super Bowl! The NY Jets and the Chicago Bears are large markets that are in the picture with generations of rabid fans and corporations with deep pockets! Any way you slice it, this year's match-up will feature teams that will spike demand.
Supply and Demand.
For those fans lucky enough to win the Super Bowl Lottery they will have to fork over either $1,000 for Club Seats or $800 for any other seat location. That's the face-value price!
The secondary market for Super Bowl tickets is much like the stock market. The question is will Super Bowl prices rise or fall in the days leading up to the big game?
"Ticket Brokers are offering Super Bowl tickets in the range of $2,000- $10,000 per ticket. We've been fielding a lot of calls from these cities today for sure", says Nick Giammusso President/Co-Founder of VIPseats.com. "Super Bowl ticket prices and packages are trending up approximately 10-20% in comparison to last year's game when we had two small market teams in Indy and New Orleans playing."
Although we have the most affordable Super Bowl XLV Packages on earth, we have also had to increase our ticket and hotel package prices by about 20 percent in comparison to last year's game. Unfortunately, we have to predict the future," says Nick Giammusso President & CEO of VIPseats.com. Here's why we're prognosticating that Super Bowl ticket prices and packages will be hotter than normal this year. It's Economics 101.
Let's start with Supply. "The Superbowl game will be played at Cowboys Stadium which will have a seating capacity that will be about 95,000 for this mega event. In comparison, last year's Superbowl, which was held at Sun Life Stadium in Miami had seating for 78,000. Using simple math, one can see that supply of Superbowl tickets will be approximately 17,000 (or 18 percent) more than last year's availability.
Will this increase in Supply of tickets be enough? No! Unlike the Federal Reserve, the NFL cannot keep printing Super Bowl tickets to meet demand. Unfortunately or fortunately, supply is fixed at 95,000 or so seats!
This year's Super Bowl demand on tickets, hotels, hospitality and airfare can be described in one word: With either of the Jets, Steelers, Packers or Bears as participating teams- Huge!
One such variable that cannot be ignored is the state of the US economy. As weakness in the housing market and weakness in the Dollar pushes the US economy further into recession will Super Bowl ticket buyers balk at ticket prices that are now starting at $2,000 per ticket and complete travel packages that run $2,995 per person and up?
According to Robert C. Lieberman, the rich keep getting richer! A curious thing has happened in the midst of all this misery. The wealthiest Americans, among them presumably the very titans of global finance whose misadventures brought about the financial meltdown, got richer. And not just a little bit richer; a lot richer!
"VIPSuperBowlTickets.com is concentrating our advertising dollars with our luxury retail clients in Pittsburgh and Green Bay and with the corporate fan base in New York and Chicago, says Nick Giammusso What we figure will pressure supply this Super Bowl is our corporate business out of New York or Chicago and the upper middle class fan base in Green Bay and Pittsburgh markets. Although Pittsburgh and Green Bay are considered small market teams, both organizations have a huge national fan base that travels well and both will definitely spike demand.
Other factors sure to further spike demand include Arlington's geographical location and the corporate-rich Dallas/FortWorth area businesses.
In terms of geographical location, Arlington sits in the middle of the country with relatively short air travel times for football fans from both the East and West coasts. The Dallas/Fort Worth Metroplex is home to numerous corporate headquarters. The metropolitan area is home to over 10,000 corporate headquarters making the Dallas/Fort Worth Metroplex the largest corporate headquarter concentration in the United States. Major companies that call this area home include American Airlines, AT&T, Texas Instruments, Exxon Mobil, Electronic Data Systems (EDS), Southwest Airlines, Blockbuster and RadioShack to name a few.
So sitting here with these four teams in Super Bowl contention today, in terms of a successful Super Bowl XLV business, we now know that Super Bowl XLV will have a great match-up no matter who wins the AFC and NFC Championship games next Sunday and that's good news for anyone in the Super Bowl business.
"This will be our 18th year of selling Super Bowl tickets and travel packages." Based on our experience and weighing in on all the facts, we officially declare Super Bowl XLV as a recession proof economy!", says VIPSuperBowlTickets.com President & CEO Nick Giammusso.
Super Bowl XLV Packages can include round-trip airfare, hotel accommodations, rental car, Onsite VIP Concierge Service and game ticket. Super Bowl Ticket & Travel Packages are available by calling 1-800-371-6323 or online at www.vipsuperbowltickets.com. VIP Seats also handles peripheral events and parties during Super Bowl week that are difficult to get access to. VIPsuperbowltickets.com can get tickets to the infamous Super Bowl Playboy Party, Maxim Party, Leigh Steinberg Party, Taste of the NFL and the NFL Pre/Post Game Tailgate Party.
VIP Seats is a company that buys and sells event tickets for individuals, groups and businesses to many hard-to-get events all over the world. We have quietly become the leading provider of premium event tickets to both the travel and concierge industries throughout North America. Since 1993, VIP Seats has made buying and selling event tickets hassle-free for over 50,000 of their satisfied clients! VIP Seats, Inc. is a family owned business which was started by siblings Nick and Della Giammusso. The company's industry leading Super Bowl specific website can be found at www.vipsuperbowltickets.com.